Let us take you through the top winter hair trends for 2022, AND PARTICULAR, WHICH HAIR COLOURS ARE PROVING POPULAR THIS WINTER.
Winter is well and truly here, and we’re sure you will already have clients asking for advice on what they can do this winter. Never fear, Haircare Group is here and below, we speak with Peter Beckett, Haircare Group Creative Director and Tom Smith, Evo International Colour Creative Director on their picks for winter hair colour trends.
We know that a lot of clients think of hair colour in terms of ‘blonde’, ‘red’, ‘brunette’ (and a few with the ever-present ‘balayage’!), but this winter, we’re loving various shades and techniques that are a subset of the hair colour trends that we know and love.
So to share the latest winter hair trends with you, we asked our Creative Director, Peter Beckett all you need to know about what is hot this season.
Peter Beckett, Haircare Group Creative Director
Hair colours should always complement the skin tone, so if your client is changing their colour, it’s the perfect time to have a conversation about what suits them. 2022 has some beautiful tones coming through and my top 3 hair colours for this season are:
EARTHLY HUES
Blossoming wheats and warm Mediterranean clay tones like we see J.Lo rocking here. These soft, flatter tones both complement and enhance styles. While I’d never shy away if a client wants to go bold in their hair colour, winter is the perfect time to look for more natural, earthy colours. Chestnut, cedar, auburn, creamy blondes—even diving into deeper, cooler colours like espresso or caramel are perfect for highlighting layers and bringing warmth to this cold time of the year.
Image Credit: @jlo
RICH REDS
Copper has been a major player for a while now and it’s not going anywhere any time soon. However, there is a twist: pushing the pigment towards a reddish copper. This trend is ideal for people wanting to brighten things up and go bold.
Find out how to get the best out of your copper hair colours in our Copper Calling Blog.
Image Credit: Katie Borrazzo Instyle.com
BLOCK COLOUR
Not a tone as such, but an exciting trend for the more daring clients. Block colour is a statement piece in itself and can be applied in so many ways: Half and Half, Hidden Panelling, Statement Ledge (just to name a few!). It’s bold and when it comes to tone, the colour chart is your oyster.
Image Credit: @dualipa
Next up, we’ve asked Tom Smith, Evo International Colour Creative Director for his top trends this season.
TOM SMITH, EVO INTERNATIONAL COLOUR CREATIVE DIRECTOR
EXPENSIVE BRUNETTE
Expensive brunette is all about giving deeper hair energy, dimension, and detail.
It’s all too easy when going for a darker shade of hair colour to apply one tone all over, a similar result to using a box dye at home. I’m of the opinion that it’s professional hair colourists’ responsibility to give our clients something they could never get at home, and so expensive brunette is all about adding detail and interest with multiple deeper shades to make the result more dimensional and expensive looking.
In the celebrity world, it’s often ‘the bolder the better,’ hence why so many celebrities are blonde or choose obviously artificial shades for their own hair or use wigs. Now that a brunette can look equally as ‘expensive’ and ‘designed’ as brighter or bolder shades, it makes sense that many celebrities are interested in the deeper tones.
Image Credit: @TomSmithHD
LOUIS VUITTON BROWN
Think of the colour of the aged leather of a Louis Vuitton handbag—a gorgeous rich tan, not too pale, but not heavy or dark either. This shade suits a variety of skin tones due to its medium depth, and should be worn with healthy flowing hair that shines to best show the shade off.
To keep this rich colour lasting until their next salon visit, don’t forget to provide your clients with the knowledge and products to maintain their new winter hair colour at home with these home haircare ideas.
Image Credit: Edward Berthelot / Getty Images
WHAT ABOUT HAIRSTYLE TRENDS FOR WINTER 2022?
After last winter’s questionable DIY pandemic haircuts, professional styles are back in. That being said, messy looks brought about by current pop culture – think Elvis and Stranger Things – are intermingling with more refined looks. Some of our favourite hairstyles for winter 2022 include:
- The Shag
- Wispy and curtain bangs
- Long layers
- 90s beach waves
- Big bouffants
- Chic bob
Find out more trends for 2022 in our Hair Trends blog
We hope in this article you have gained some inspiration into some winter hair colour trends for 2022 thanks to our creative director, Peter Beckett and Evo International Colour Creative Director, Tom Smith. So what’s the key take-away? This winter, when your clients are asking for a new hair colour or ideas to refresh their existing hair colour, lean into rich, earthy tones with lots of dimension and warmth. Shop our range of hair colours, including permanent hair colour and demi-permanent hair colour from brands such as é, Hue-verse and 3Deluxe.
