SAVING ORDINARY HUMANS FROM THEMSELVES
From humble beginnings to big ideas… Evo’s mission has remained the same: to give anyone and everyone good hair. No miracle cures, gimmicks, hyped-up ingredients or answers to love, life and other woes just high quality, professional haircare that speaks the truth with personality...with honest products that respect people and the planet.
THE EVO STORY
Since the very beginning, Evo’s mission has been firmly rooted in getting people thinking freely, to believe less of the big brand baloney, and lean away from societal blah, blah, blah. For Evo, haircare isn’t about solving life’s trials and tribulations, it’s about individuality and fun, a celebration of self, whatever that self may be. ‘Unlimited’ represents all this, and more. Taking inspiration from 90’s nostalgia with a splash of 2022 eccentricity, Evo’s newest colourful instalment mixes the past with the present to capture a moment, a point in time that symbolises a life less limited. After a period of rules and regulations, ‘Unlimited’ pushes it all to the side to provide a sense of escapism. It’s a chance for people to save themselves from the serious, to go their own way, to say bye to the limits… even if just for a moment.