New Clean, Vegan & Sustainable Colour by Lakmé

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Listen up LakmÉ lovers… The Reshaping Colour Range is officially here!

With safe, clean, sustainable and efficient colour, Lakmé now works together as one integrated system to give you consistent, vivid colour.

Working together as one holistic system, Lakmé is supported by its 6 key pillars to create a complete colour system better for you, your clients, and the environment: Clean, safe, sustainable, efficient, technology and hair fibre care.

LAKMÉ GLOSS

Gloss is Lakmé’s demi-permanent hair colour, designed to refresh mid-lengths and ends for a soft, high-shine finish. With a formulated balanced pH, Gloss helps take care of the hair fibre and cuticle, which prolongs long-lasting colour. This works to reduce the cuticles lift and reduces the hair’s porosity, which gives the hair a polished, shinier, and healthier appearance. Gloss has the added benefit of jojoba oil, a natural active ingredient that provides added shine, softness, and compatibility. Gloss is available in 50 shades that are all ammonia and PPD free to meet all of your colour needs.

LAKMÉ COLLAGE

With 100 unique shades, the Collage range of permanent colour is formulated to enrich its colour power, with 100% grey coverage, exceptional shine, and maximum long-lasting colour. Vegan and dermatologically tested, Collage utilises OF5 high-performance technology, a molecule that delays oxidation of the hair dye, resulting in a more vibrant colour. The inclusion of an AQ-Save Complex in this new formula aids in moisture retention, for more hydrated hair. Collage base tones are recommended for grey hairs that are difficult to cover and require more intense pigmentation, while Collage Mixtones help intensify and neutralise highlights. Collage Clair can lighten hair 4 to 5 levels for luminous results and features a Fiber Architect technology to volumise while protecting the hair from breakage.

LAKMÉ CHROMA

With the same great formula we all know and love, Chroma is the ammonia and PPD free permanent hair colour alternative. With 54 shades and the same OF5 technology as Collage, Chroma includes high coverage colour technology for maximum intensity and longevity. This dermatologically tested formula enhances colour and manageability, resulting in 13% more vibrant colour, 15% greater durability and resistant to washing, and a 30% increase in the condition and softness of hair. The Chroma system can be used to refresh colour from mid-lengths to ends, as a general application, as a first application to natural hair, or for grey hair applications.

LAKMÉ HAIR PEROXIDES

As part of the new Reshaping Colour range, Lakmé have introduced 5 new colour developers, specifically designed to be used with Collage and Gloss, reducing the number of developers required in your salon. This new formula contains Abyssinian oil, an organic plant-based ingredient with emollient nutritional properties.

Collage, Chroma and Gloss have been designed to work as allies, for a complete and harmonious colour system for your salon. With specially formulated products suitable for every client’s needs, plus the added value of being vegan and cruelty free.

Their packaging has also had a makeover to reflect Lakmé’s core values of being sustainable and eco-friendly, with all packaging being either recycled, biodegradable or compostable, without compromising the shelf life of products. Lakmé also acknowledges the environmental impacts of energy usage, in which it has applied CIP cleaning systems that reduce water consumption, with solar panels and recycled water practices in place throughout the manufacturing process.

There’s so much to love about the new Reshaping Colour range from a brand that is dedicated to the integrity of the hair and the planet, giving genuine meaning to inspired haircare.

Have you tried the new Lakmé range yet? Tag us in your work on Instagram @haircaregroup and @lakmecolour

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