As a brand known and loved by professional salons and stylists across the globe, evo has built a reputation for doing things differently. So, when they launch a new product line, the industry (and everyone here at Haircare HQ) takes notice. It’s not just their award-winning content that’s got people talking, even though they were awarded Best Brand Content at the AHIA Creative Awards this year. It’s their consistent and reliable approach to professional haircare (plus their stunning content) that keeps salons coming back for more.
Something New from the Ground Up
With performance, personality, and heart at the core of everything they do, evo creates clean, simple, and effective products that do exactly what they promise. The approach is straightforward, and the results speak for themselves. It’s simply great hair, impeccable styling, and good times.
Now, evo is stepping into a new space with scalp care, adding to their already full concept line up. It’s a logical step for the brand, because as we know, if we want our clients to strive for healthy hair, it starts at the root, and when the scalp is out of balance, whether it is dry, oily, flaky or irritated, everything else is affected. Colour doesn’t last as long, styling loses its impact, and clients tend to feel uncomfortable.
From salon chair to at-home routine
Salons need solutions that are high quality, uncomplicated and effective. evo has delivered this with a complete scalp care system that is designed to soothe, calm and restore balance where it matters most. Here’s how it works at your back bar and as part of your salon’s retail offering.
The evo Scalp Back Bar
In the back bar, it works as a complete system with exfoliating, cleansing, soothing and treatment steps that can be added to any colour or care appointment. The head start scalp exfoliator resets the scalp before service, common ground scalp shampoo keeps things balanced at the basin, and ground control scalp treatment restores hydration and comfort. To elevate the range, the salon-only top drop scalp concentrate offers a targeted solution when clients need instant relief, giving stylists the flexibility to customise treatments for every scalp concern.
evo Scalp at Home
The same range that delivers results in-salon becomes an uncomplicated routine for clients at home. The line-up starts with the head start exfoliator, wash day option with ground control shampoo, daily serum support with home base scalp serum (the at-home answer to salon-only Top Drop Scalp) and targeted ground control treatment as part of an overall scalp ‘prescription’. It’s a simple way for clients to keep their scalps balanced between appointments, while also creating fresh retail opportunities for salons.
meet the line-up
head start scalp exfoliator
A weekly reset that buffs away build-up, flakes and excess oil while leaving the scalp refreshed and balanced.
common ground scalp shampoo
A gentle, sulfate-free daily cleanse that rebalances oil, hydrates and supports the scalp microbiome.
ground control scalp treatment
A hydrating treatment that calms, strengthens, and restores scalp comfort. Perfect as an in-salon add-on.
home base scalp serum
A lightweight leave-in that delivers lasting hydration and soothing relief without weighing hair down.
top drop scalp concentrate
A salon-only boost that instantly calms and restores balance when scalps need targeted care.
why you and your clients will love it
For salons, evo scalp expands the evo offering into a complete scalp-to-ends system. It also opens up new service opportunities with top drop scalp concentrate, creates simple retail conversations and helps clients maintain results long after they leave the chair. And like everything else in the evo range, it’s vegan, cruelty free and stays true to evo’s signature mix of high performance and personality, backed by the professional support of Haircare Group.
With evo scalp, salons can deliver more than great hair. They can deliver care that starts at the root and flows through every service, every style, and every strand.
