KeuneConfident Curl Enhancing Shampoo

• Powered by CurlMax Technology and Amaranth Extract
• Gently cleanses curly and wavy hair without stripping moisture
• Defines and enhances natural curl pattern from the first wash
• Delivers up to 90% humidity protection
• Provides 24hr frizz control
• Vegan formula, sulfate free, silicone free, gluten free
• Heat protection available via leave-in products
• Part of the Confident Curl personalised routine within Keune's Perfect Shape category
• Suitable for wavy, curly and coily hair types

The Keune Confident Curl Enhancing Shampoo is a professional cleansing formula developed for all curly hair types, from wavy through to coily that require moisture-preserving cleansing and active curl enhancement. Formulated with CurlMax Technology, which works to define and support the natural curl pattern while managing frizz, and Amaranth Extract for its nourishing and conditioning properties, this shampoo delivers clean, hydrated hair with enhanced curl definition from the very first wash.

Part of Keune's Perfect Shape category, the Confident Curl routine is designed to hydrate, define and protect curly hair through a complete personalised regimen. The shampoo provides up to 90% humidity protection and 24hr frizz control, making it a high-performance cleansing step for clients whose primary concern is managing frizz and maintaining curl integrity in varying environmental conditions.

The sulfate-free, silicone-free, vegan and gluten-free formula is gentle enough for regular use on natural, dry and chemically treated curly hair textures. Available in 80ml, 300ml and 1000ml formats to support both retail prescription and professional backbar use. Previously known under the Low-Poo positioning, the Confident Curl range has been fully re-imagined with improved formulas and a clearer identity, making it a strong retail conversation piece for curl-specialist salons.

Keune