All The Detail in OLAPLEX Retail

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ALL THE PERKS OF OLAPLEX AT HOME 

You know it, love it, and swear by it — not just for your clients, but for your own hair too, and since it’s launch in 2014, the OLAPLEX brand has grown from garage, grassroots disruptors, to fully-fledged hair care icons.  

Their pioneering, patent technology has significantly altered the landscape for how stylists treat and colour hair. Stylists now have the ability to transform hair from brunette to blonde (and vice versa), while maintaining overall hair health. 

Today, OLAPLEX has grown to become one of the largest independent hair care brands in the world, and its line of products has expanded with them. Not only can you experience OLAPLEX in thousands of salons globally but their retail take-home products that share the same patented ingredients can be conveniently used at home, in-between salon appointments. 

WHAT IS OLAPLEX? 

The system we all know and love rebuilds the damaged bonds in hair that become broken during chemical or heat styling processes i.e. bleaching hair and intense heat. OLAPLEX rebuilds and strengthens the disulfide bonds within the hair structure, smoothing out the hair, strand-by-strand.  

Diving into the science of it, OLAPLEX’S ultimate star power comes from its main patented ingredient, bis-amino diglycol dimaleate. To recap, this miracle-molecule is the original ‘bond builder’, it repairs and restores the hair’s disulfide bonds. Free from silicones and oils, it binds the structure of the hair to reveal smoother, brighter, and stronger hair. It’s also 100% vegan, which is always a bonus too. 

So how can you use it in your salon? 

You may already be familiar with the OLAPLEX in-salon treatments, or how to use the No. 2 Bond Perfector Backbar Express treatments, but can you also navigate your No. 4 from your No. 4C or your No. 6 from your No.7? Here, we give you all the detail on the OLAPLEX retail line so that you can super charge your styling and offer your clients easy-to-use retail OLPALEX products to take home and enjoy. 

What are Disulfide Bonds? 

Disulfide Bonds are present in all three main parts of the hair — the cuticle, the cortex and the medulla. The overall hair’s internal structure resembles ladders that twist into a multi-fibre-like cable structure called microfibrils. When healthy and strong, the ‘cables’ maintain alignment, they end up resisting being twisted and warped out of shape due to being held together by the defence of the disulfide bonds. Basically, when the bonds are healthy and strong, so is the hair. 

What can cause broken hair bonds? 

Split ends, frizz, lack-lustre colour, thinning and dryness can all contribute to broken disulfide bonds. Here are some of the reasons why your hair bonds can become worn and broken: 

Chemical Services: Bleaching services, direct dye and colour, lighteners, perms, relaxers, and keratin treatments.  

Heat Styling: Using flat irons, straighteners, curling irons, and blow dryers at high temperatures. 

Mechanical Damage: Brushing hair, tugging, styling with tight accessories, and pulling on wet hair are a contributor to broken hair bonds. 

Environmental Damage: Exposure from UV, any kind of humidity, dehydration from hot and dry weather conditions, and air pollution. 

WHAT’S IN THE COMPLETE OLAPLEX RETAIL RANGE? 

Due to an immense rise in bond-building devotees, OLAPLEX has continued to grow its collection of products from beyond the back bar, and into the hair care routines of many at home.  

In addition to having an incredible salon experience with OLAPLEX treatments and shampoos, clients can continue to add to their hair health at home in-between their salon appointments.

1. TREAT

OLAPLEX LASHBOND™ BUILDING SERUM

Help your clients reach their lash goals with OLAPLEX’s LASHBOND™ Building Serum - a clear, lightweight serum featuring OLAPLEX’s Peptide Complex Technology™ to promote the appearance of thicker, stronger, longer-lasting, full-volume lashes.

How to use LASHBOND:

  1. Use twice daily, AM and PM, on clean dry skin
  2. Dip the brush 1x and apply to the skin along the upper lash line of both eyes
  3. Let dry for 90 seconds. Don’t wash off

OLAPLEX No.0 INTENSIVE BOND BUILDING HAIR TREATMENT  olaplex-article-image_6 (1).jpg

Built upon the same restorative principles as the professional OLAPLEX system, the No.0 Intensive Bond Building Hair Treatment acts as the first step to prime hair in a two-part system with the No.3 Hair Perfector (sold separately). When used together, No.0 and No.3 are scientifically proven to provide 68% more repair and make hair 3x stronger! Perfect for damaged or chemically processed hair. 

How to use No.0: 

  1. Apply No.0 to dry, sectioned hair 
  2. Saturate each section thoroughly 
  3. Leave to process for a minimum of 10 minutes 
  4. Do not rinse out 
  5. Apply No.3 on top of No.0 
  6. Leave for another 10 minutes 
  7. Rinse, shampoo, and condition with No.4 & No.5 

OLAPLEX No.3 HAIR PERFECTOR®  

As part of the Treat category, OLAPLEX No. 3 Hair Perfector dramatically improves hair health, texture and strength. A treatment that can be used in-salon and at-home, the OLAPLEX No. 3 Hair Perfector contains the same active ingredient as the entire OLAPLEX professional salon system.  

How to use No.3:

  1. Apply a generous amount of No.3 to damp, towel dried hair
  2. Comb through and leave to process for a minimum of 10 minutes 
  3. Rinse from hair then continue with No.4 & No.5 
  4. For best results, prime hair with No.0 for deep hair repair 

OLAPLEX No.8 BOND INTENSE MOISTURE MASK 

The No.8 Bond Intense Moisture Mask is a highly concentrated leave-in moisture mask that adds shine and body while repairing and hydrating textured and damaged hair. For best results, use alongside the No.0 Intensive Bond Building Hair Treatment and No.3 Hair Perfector, once a week.  

How to use No.8 

  1. Apply No.8 to freshly washed, damp hair from mid lengths to ends 
  2. Start with 2 pumps for shoulder length hair 
  3. Use more for longer hair, less for shorter or fine hair 
  4. Use sparingly on the roots 
  5. Work through with fingers and leave-in for 10 minutes minimum 
  6. Rinse and style as needed 

Difference between No.8 Bond Intense Mask and No.3 Hair Perfector 

No.8 

No.3 

Is a deep-conditioning mask 

Is a reparative treatment 

Hydrates hair and adds moisture 

Repairs broken hair bonds 

Both No.8 & No.3 can be used on a weekly basis to strengthen and repair hair 

 

2. MAINTAIN olaplex-article-image_8.jpg

OLAPLEX No.4 BOND MAINTENANCE SHAMPOO®   

Repairs hair bonds while gently cleansing all types of hair, the No.4 Bond Maintenance Shampoo restores the internal strength of the hair while retaining and adding moisture levels, leaving hair with incredible shine and manageability. 

OLAPLEX No.4C BOND MAINTENANCE CLARIFYING SHAMPOO 

The No.4C Bond Maintenance Clarifying Shampoo restores and deep cleans hair, eliminating excess build-up, unwanted oils and impurities. 

How to use No.4C:

  1. Use No.4C once a week for a deep-clean 
  2. Wait at least 2 weeks if there’s been a recent keratin treatment or colour applied 
  3. Rinse, shampoo and condition with No.4 & No.5 

Difference between No.4 Bond Maintenance Shampoo & No.4C Bond Maintenance Clarifying Shampoo 

No.4C 

No.4 

Use only once a week 

Use with each wash 

A deep, surface-level cleansing shampoo 

Gently cleanses hair 

Eliminates impurities, hard minerals and product build-up 

Highly concentrated to  
help repair bonds 

 

OLAPLEX No.4P BLONDE ENHANCER™ TONING SHAMPOO 

 A magic bottle of blonde, No.4P is not your ordinary ‘purple shampoo’. The No.4P Blonde Enhancer™ Toning Shampoo strengthens, repairs, and brightens blondes and lighter hair tones in an instant for 3x brighter hair. Great for neutralising unwanted brassy or yellow tones, No.4P is highly concentrated so you can customise the toning results. 

How to use No.4P: 

  1. Apply to wet hair 
  2. Lather fully and process for 1-3 minutes
  3. For more intense toning, leave on for up to 5 minutes 
  4. Rinse and condition with No.5  


OLAPLEX No.4D CLEAN VOLUME DETOX DRY SHAMPOO4D-B&A-2000x2000_4.jpg

No.4D Clean Volume Detox Dry Shampoo is no ordinary dry shampoo, it’s a dry shampoo - the OLAPLEX way. With skincare science-inspired ingredients, this dry shampoo will absorb oil and provide volume with light-as-air rice starch whilst detoxifying and maintaining scalp health between washes. After all, the scalp is skin too and the root of clean, healthy hair is a clean, healthy scalp. Cleanse. Repair. Detox.

How to use No.4D:

  1. Shake well before using
  2. Separate hair into sections
  3. Hold the bottle 6-10” away from hair and spray on to roots
  4. Wait 30 seconds and then massage into scalp

OLAPLEX No.5 BOND MAINTENANCE CONDITIONER®  

Restores, repairs, and hydrates without adding excess weight to hair. Formulated with bond-building properties that restore, repair and eliminate frizz, the No.5 conditioner leaves hair stronger, healthier and easier to manage. 

How to use No.5:

  1. Apply after using No.4, No.4P or No.4C 
  2. Leave on for 3 minutes, then rinse fully

3. PROTECTolaplex-article-image_7.jpg

OLAPLEX No.6 BOND SMOOTHER 

For photo-ready hair, the No.6 Bond Smoother is the go-to reparative styling treatment from OLAPLEX. No.6 leaves hair frizz-free for up to 72 hours, speeds up blow dry time while smoothing, and softly defines and smooths air dried curls. Pro tip: add 2-3 drops of the No.7 Bonding Oil for a silky finish. 

How to use No.6:

  1. Apply No.6 from mid-lengths to ends on damp hair 
  2. Start with ½ pump for shoulder length hair. Use more for long, thick hair or less for fine, short hair. 
  3. Comb through and style as desired 

OLAPLEX No.7 BONDING OIL 

Add shine without the excess weight using the No.7 Bonding Oil. This little bottle of sunshine is more than just a shiny new toy, No.7 is a multi-tasking, reparative, hydrating, and smoothing sensation. Minimising fly-aways and providing heat protection up to 232°C, this is magic in 2-3 drops. Add a dab of No.6 Bond Smoother for the ultimate styling combination. 

How to use No.7:

  1. Turn the bottle upside down and gently tap the bottom to dispense 1-3 drops 
  2. Apply on damp or dry hair 
  3. Air dry or blow dry as required 

OLAPLEX No.9 BOND PROTECTOR NOURISHING HAIR SERUM 

One of the most powerful of all the take-home styling products, the No.9 Bond Protector Nourishing Hair Serum is the anti-damage hair shield of your dreams. This silicone-free serum is packed with antioxidants to protect hair from pollution for up to 48 hours and provide heat protection up to 232°C, all whilst leaving hair with stronger style memory and a beautiful satin shine. 

How to use No.9:

  1. Apply a small amount to damp, towel-dried hair, working upward from ends to roots 
  2. Use more product for longer, coarser textures 
  3. Air-dry for soft texture, bow-dry for a smooth finish, or diffuse for waves and curls 

Difference between No.9 Bond Protector Nourishing Hair Serum and No.6 Bond Smoother 

No.9 

No.6 

Is an anti-damage hair shield 

Is a styling treatment 

Protection from heat and pollution 

Anti-frizz treatment, smooths and conditions  

Both No.9 and No.6 can be used to complement each other’s benefits  

 

ALL THE PERKS OF SALON OLAPLEX, AT-HOME 

Not just a game-changer for salon services in general, the OLAPLEX take-home retail collection has revolutionised how stylists can empower clients to maintain their salon results, at home. With the same patented ingredients as the professional product range, these products continue the bond-building journey at-home, on holidays, on-set, and beyond.  

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Haircare Group is the trusted partner of the hairdressing industry and supplier of the very best total salon solutions. As an official distributor of OLAPLEX products in Australia, shop the complete OLAPLEX range at Haircare Group.  

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