Haircare Group is proudly headquartered in Adelaide and has been supporting South Australia’s professional hair community for more than 50 years. Our physical store and online platform make it easy for salons, stylists, barbers, beauty therapists, spa clinics and students to access wholesale hair products. Shop in-store at our Adelaide location in Marleston for face-to-face advice and immediate access to professional-only ranges, or shop online for fast delivery across South Australia.
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OLAPLEX is inspired by professional stylists, empowered by innovation and driven by a belief that beautiful hair starts from the inside out. Our patented products formulated with OLAPLEX Complete Bond Technology™ work on a molecular level from cortex to cuticle to transform foundational hair health and deliver great hair days today, tomorrow, and for years to come. Explore our Olaplex page to learn more.

From humble beginnings to big ideas… Evo’s mission has remained the same: to give anyone and everyone good hair. No miracle cures, gimmicks, hyped-up ingredients or answers to love, life and other woes just high quality, professional haircare that speaks the truth with personality...with honest products that respect people and the planet. Explore our evo page to learn more.

Designed, endorsed and chosen by leading professional stylists, KALEO is a professional-first hot tools brand. Featuring innovative features across curlers, flat irons, and hair dryers, KALEO tools allow you to create styles in salon with ease, getting results every time. Discover the full collection of KALEO hair tools at Haircare Group now. Explore our Kaleo page to learn more.

Lakmé is inspired by haircare. Believing in stories that exude passion, beauty and talent because professionals who work towards their dreams, creations and ideas are constantly providing inspiration. Lakmé boasts over 300 high-quality products, used and retailed in professional hair salons worldwide. Explore our Lakme page to learn more.

Color Wow is a compact, capsule collection of ground-breaking problem-solvers for colour-treated hair. They're fanatical about the ingredients that go into their products, fewer formulas, higher performance. With over 80 major beauty awards, when it comes to science-backed, innovative haircare, Color Wow reigns. Explore our Color Wow page to learn more.

Moroccanoil is the leader and pioneer in argan oil-infused beauty products. A story of success, an impulse for innovation, and a relentless pursuit of simple, high-performing products with a passion for empowering beautiful transformations. With an extensive range of treatment and styling products, preferred by professionals and consumers alike.
We service qualified hairdressers, barbers, beauty therapists, salon and barber shop owners, and students currently enrolled in relevant industry courses.
You can apply online via our website, link here.
We ship Australia-wide. International shipping is not currently available. Some products are restricted by State. For the most up-to-date information, please check the product page.
You can contact our customer service team on 1300 437 436 (select Option 2), via the website or by emailing accounts@haircareaust.com, if you don’t have a dedicated Sales Representative.