Buy 6x The Wizard Detangling Primer 150ml and 3x 60ml travel sizes, and receive 1x 350ml backbar and 12 sampling sachets FREE. Salon retail value $26.95 RRP.
12 x amika Normcore Signature Shampoo/Conditioner Duo Sachet 20ml
The amika Wizard Detangling Primer Offer combines retail stock across two sizes with a backbar 350ml unit and 12 cross-brand Normcore sampling sachets included at no cost. Salon retail value: $26.95 RRP.
amika The Wizard is a leave-in detangling primer that performs as both a prep product and a treatment, priming the hair for styling while simultaneously delivering conditioning, smoothing, and protective benefits. Its silicone-free formula relies on plant-based detangling actives and moisturising agents to work through knots and tangles without weighing the hair down.
Key benefits include reduced breakage from mechanical stress during detangling and brushing, improved manageability, frizz reduction, and protection against heat styling damage. The Wizard is suitable across all hair types and textures, from fine straight hair requiring a light-touch primer to thick curly hair that needs more intensive detangling support.
The 150ml is the primary retail format. The 60ml units suit clients looking for a travel-friendly or lower-commitment entry to the product. The 350ml backbar unit supports in-salon use at the basin or at the styling station, particularly effective as a service step following a chemical treatment where hair is most vulnerable to breakage during detangling.
The 12 x 20ml Normcore Signature Shampoo/Conditioner Duo Sachets included at no cost are a cross-product sampling tool, introducing clients to the amika Normcore range through the Wizard offer and expanding the brand's retail footprint with each transaction.
amika means friend, a fearless, Brooklyn-born haircare brand and a friend to all hair, hairstylists, the planet and you. amika is salon-raised with a superfruit soul that is rooted in clinical results for all strands. all hair is welcome.